Join EMPA
Be part of the Ethiopian Marketing Professional's Association — a vibrant community of leading marketers. Benefit from collaborative learning, professional development, and ethical excellence.
About the Ethiopian Marketing Professional's Association
EMPA was established to empower and transparently engage those who are committed to shaping the future of marketing in Ethiopia. We focus on education and the promotion of the profession and the pursuit of marketing excellence as one of the most critical functions in Ethiopian enterprises.
The Association's mission is to provide a platform to facilitate and develop skills and competencies among marketing professionals through professional development programs, research resources, knowledge management, and publications.
The Roles of EMPA
Share Knowledge
Facilitate knowledge exchange among marketing professionals through events, publications, and online platforms.
Offer Resources
Provide members with access to tools, research, and educational resources to enhance their capabilities.
Lead Innovation
Champion innovative marketing practices and emerging trends to keep Ethiopian marketing at the forefront.
Support Career Growth
Offer career development programs, mentorship, and networking to accelerate professional advancement.
Spread Information
Disseminate industry news, market insights, and policy updates to keep members informed and ahead.
Our Vision
To serve as a vibrant and diverse African marketing professional and research community through professional development, knowledge sharing, and the nurturing of innovative marketing practices.
Our Goals
- Increase membership to 100k
- Create a strong network of Ethiopian marketing professionals
- Partner with international marketing associations
- Increase digital skills among Ethiopian marketers
Our Values
Creativity
Continuous Learning
Professionalism
Openness
Collaboration
Progressive
Innovation
Association Priorities
We aim to provide excellent:
- 1
Membership Growth — Drive our growth with clear membership targets, focusing on bringing in members from underrepresented sectors.
- 2
Stakeholder Engagement Events/50 — Create programs to engage all our stakeholders, encouraging them to the organization.
- 3
Research & Training — Find resources to support and strengthen marketing leaders' initiatives, introducing elevated marketing standards.
Register to become an EMPA Member!
Member Registration
Ethiopia joins the African Marketing Confederation
The Ethiopian Marketing Professional's Association recently signed a Memorandum of Understanding with the African Marketing Confederation (AMC) — a landmark achievement marking Ethiopia's full membership, opening new doors for Ethiopian marketing professionals to access continental resources, training, and networking opportunities.
Visit The AMC Website